2018 Beta Alpha Psi Gold Challenge – Marketing Video – University of Southern California

2018 Beta Alpha Psi Gold Challenge – Marketing Video – University of Southern California

October 9, 2019 0 By Stanley Isaacs


Hi. Today we are coming to you from the
University of Southern California, Beta Alpha Psi Iota Chapter. We are a business honorary organization that not only promotes professional development but
also helps foster student success through three main aspects: personal
development, giving back to the community, and building lasting friendships. In
terms of professionalism, I was able to expand my network and truly learn how to
network with different professionals and also sharpen my resume building skills.
In terms of personal development, I was able to build lasting friendships and
relationships with individuals who were experiencing the same obstacles and
hardships that I was experiencing. At USC Beta Alpha Psi, we represent the best
and brightest of the USC Marshall School of Business and Leventhal School of
Accounting. We pride ourselves on a diverse group of individuals we attract
who originate from places such as China, Taiwan, Korea, Canada, New York, Illinois,
Hawaii, Colorado, the Bay Area, and of course Southern California. Our diverse
community creates an inclusive and dynamic environment that is conducive
for our members to grow as individuals while constantly striving for excellence.
Let’s turn our attention to our current Vice President of Fraternal Affairs to
talk about the mentorship program and our main networking events. My main job is to
oversee the mentorship program. We connected 26 mentors last semester with 24
mentees, each of them various events and opportunities to network and connect
with each other which is extremely beneficial in the recruitment process.
Here at Beta Alpha Psi we have professionals come from the Big Four as well as other
big companies such as Boeing and Disney, and we have an opportunity to network with
them for about thirty minutes to an hour, and it’s a great opportunity because we
get to use skills that we learn at business classes. In addition to the many
opportunities we have for personal development, our members who have
internship or full time offers also host resume and mock interviews for
recruiting members throughout the semester to help prepare for recruitment
and improve networking skills. At Beta Alpha Psi as an organization, we highly value giving back to Los Angeles
community. So some events that we did last semester included that LA Works
Beach Cleanup, the Ronald McDonald House Charities. We even partnered with Volunteer Income
Tax Association as we do every semester. So our main event was our Los Angeles
Food Bank. This is an event we participate in every semester. At the
food bank, we organize and create food packages for food insecure
individuals and families of Los Angeles. In the very beginning of each semester
we host a retreat at which members get to know each other better by playing
games and competing against each other. Afterwards members are placed into the
families Beta, Alpha, and Psi. Throughout the semester, these families go to fun
events together to bond at a more personal level. In the past, we have gone
to Korean barbecue, bowling, and escape rooms. Another aspect that we focus on here
at Beta Alpha Psi is on building meaningful and long-lasting
relationships. Coming in as a transfer student, I was really lost on how I would
integrate myself into the USC community, but Beta Alpha Psi has solved that
problem. There was no better feeling than walking into my accounting classes and
seeing a bunch of familiar faces. Another program we have here at BAP is the Big
Little Program where we help pair new members with existing members in order
to help them develop and transition into the overall Beta Alpha Psi community.
Now let’s switch gears and hear from Professor Layton about the great
opportunities that Beta Alpha Psi has to offer.
She has been a part of this chapter since she was a student herself and is
now our current faculty advisor. Each year
we work on trying to improve things here at USC
and make it a more valuable experience. for the students. With such a large chapter of
over 100 members each semester, we want to make sure that it’s also friendly and
that students get a lot out of it. There’s a social aspect to it as well as
a professional aspect to it, and I think Beta Alpha Psi has a lot to offer both to know
who they are and how to interview, and how to meet new people, how to network, and then also
make lifelong friends. Tor the upcoming Fall 2018 semester, I hope that the
general members feel a sense of community and family, and that they will
not only feel as if they are general members, but they are a unique asset to
the organization as a whole.